Memory is the ability to retaining and recall information after the original object is no longer present
Encoding is when information is converted to code that can be stored in the memory
Sensory= 0.5 seconds, Short-term= 18-30 seconds, Long-term= unlimited
Sesnsory: encodes sense specifically, capacity is very limited
STM: encodes aucoustically, capacity= 7(+/- 2) objects
LTM: encodes semantically, capacity= unlimited
Miller & jacobs (1957)
Jacobs recruited 443 college students- North London
Asked them to record letters in the correct order immediately,
Kept adding letters till they could no longer recall,
7 (+/- 2) comfortably, 9< was a struggle
found bits of information can be held in chunks,
but loses accuracy.
Peterson & Peterson
Brown- Peterson technique
24 male and female psychology students
Used trigrams of syllables, spelt out letter by letter
Immediately gave them 3 numbers to recite backwards to stop the trigrams going to the LTM
participants were given time intervals to stop reciting numbers
3 seconds - 80% trigrams recalled
18 seconds- 10% trigrams recalled
conclusion= STM has a duration 18-30 seconds
Bahrick
392 american university graduates
shown phootos from yearbook, asked to match names to faces
14 years after graduation, 90% remembered who was who
47 years after graduation, 60% remembered who was who
proves LTM has a duration of atleast 47 years
Baddeley
Found we tend to mix up words which sound similar in STM
participants were asked to recall similar sounding words immediately (cat, sat, fat)-(recalled less) - shows STM encodes acoustically
participants asked to recall words of similar meaning after 30 mins (big, huge, large)- equally recalled less - shows LTM encodes semantically
Central executive, Phonological loop, Visuo-spatial sketchpad, episodic buffer.
CE- monitors incoming data, allocates slave systems to specifc tasks, focuses and divides attention, LIMITED CAPACITY, DOESN'T STORE INFORMATION
PL- slave system- acoustic encoding, auditory info, preserves order in which information arrives, phonological store = words you hear, articulatory process= maintenance rehearsal- repeating sounds on loop to keep them in working memory, CAPACITY= 2 SECONDS
VSS- slave system, stores visual info, limited capacity, visual cache= stores visual data, inner scribe= records arrangement of visual data
EB- slave system, temporary store of info, records events, limited capacity
MSM- Atkinson & Shiffrin (1968-1971) , WMM- Baddeley & Hitch (1974)