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Memory (psychology)

What is memory and encoding?

Memory is the ability to retaining and recall information after the original object is no longer present
Encoding is when information is converted to code that can be stored in the memory

What are the durations of memory?

Sensory= 0.5 seconds, Short-term= 18-30 seconds, Long-term= unlimited

How do memory stores encode and what are the capacities?

Sesnsory: encodes sense specifically, capacity is very limited
STM: encodes aucoustically, capacity= 7(+/- 2) objects

LTM: encodes semantically, capacity= unlimited

What is the evidence for STM capacity?

Miller & jacobs (1957)
Jacobs recruited 443 college students- North London

Asked them to record letters in the correct order immediately,

Kept adding letters till they could no longer recall,

7 (+/- 2) comfortably, 9< was a struggle

found bits of information can be held in chunks,

but loses accuracy.

What is the evidence for STM duration?

Peterson & Peterson
Brown- Peterson technique

24 male and female psychology students

Used trigrams of syllables, spelt out letter by letter

Immediately gave them 3 numbers to recite backwards to stop the trigrams going to the LTM

participants were given time intervals to stop reciting numbers

3 seconds - 80% trigrams recalled

18 seconds- 10% trigrams recalled

conclusion= STM has a duration 18-30 seconds

What evidence is there for the duration of LTM?

Bahrick
392 american university graduates

shown phootos from yearbook, asked to match names to faces

14 years after graduation, 90% remembered who was who

47 years after graduation, 60% remembered who was who

proves LTM has a duration of atleast 47 years

What evidence is there for ST and LT memory encoding?

Baddeley
Found we tend to mix up words which sound similar in STM

participants were asked to recall similar sounding words immediately (cat, sat, fat)-(recalled less) - shows STM encodes acoustically

participants asked to recall words of similar meaning after 30 mins (big, huge, large)- equally recalled less - shows LTM encodes semantically

What are the 4 stores of the WMM?

Central executive, Phonological loop, Visuo-spatial sketchpad, episodic buffer.

Explain what each store in the WMM does.

CE- monitors incoming data, allocates slave systems to specifc tasks, focuses and divides attention, LIMITED CAPACITY, DOESN'T STORE INFORMATION
PL- slave system- acoustic encoding, auditory info, preserves order in which information arrives, phonological store = words you hear, articulatory process= maintenance rehearsal- repeating sounds on loop to keep them in working memory, CAPACITY= 2 SECONDS

VSS- slave system, stores visual info, limited capacity, visual cache= stores visual data, inner scribe= records arrangement of visual data

EB- slave system, temporary store of info, records events, limited capacity

Who made the MSM and WMM?

MSM- Atkinson & Shiffrin (1968-1971) , WMM- Baddeley & Hitch (1974)

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