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Theorists

Levi strauss

Binary opposition
black and white

soft and hard

Stuart hall - recpetion

Audience may have different readings of the product : Preffered ,negotiated and oppositional

Roland Barthes

Semantic code
enigma code

symbolic code

proairetic code

cultrual code

David Desmondhalgh

Maximise profits and minimise risk

Curran and seaton

media industries are controlled or infested with big corporations giving less choice for consumers and harder for smaller companies to advertise

livingstone and lunt

regulating media is hard because theres so much and and it still have to give audiences a wide array of media

stuart hall - representation

media creates stereotypes and these stereotypes are often negative and result from inequality of power

George Gerbner

cultivation theory
repreated representations make the audience feel as if this representation is true and realistic

Steve Neale

genre is portayed by using the genre conventions and repetitons such as horror and low key lighting

Van zoonen

media objectifies and sexualises women

bell hooks

bell hooks believes that white, male, upper class people control the media industries and their values and beliefs are the ones that we see in the vast majority of media products.

laura mulvey

Hollywood cinema was structured along a threefold gaze (by the audience, the camera and the characters) that looks at women from a male point of view and regards them as mere (sexual) objects.

Blulmer and Katz

media is consumed by viewers for : personal relationships , education, espacism/enteretainment , social

Henry jenkins

Fandom theory - interactive relationship between the producer and audience where fans participate in the media and create new content.

David guanlet

We pix and mix bits of media to create our own identity

Quiz
Ak Hoofdstuk 3
magtarm
connecteur logique
practical lab 3 part 2
practical lab 3 part 1
chapter 27
Weekly Spelling Test
plant cell
chemistry
religon
reproduction
science chp.8
Animal cell
periodic table
periodic table
waves physics
biologie
Physics
racines grecques
anna
svår
acid bases and salts
UE7- histoire illustrée de l'anatomie: une science et un art
skeletal muscles are stimulated to contract by nerves and act as effectors
Viollet le Duc
Anatomie Ademhaling
Matte 3C Regler
Unit 6 del 3
Strategie H3
hydrocarbures
SCIENCE QUIZ FEB 29
Geography
Exan Review
BIO 3
Presentation 2
differential association theory and psychdynamic explain
chapter 26
Navy shit
reversible reactions and equilibrium
spaans zinnen hz3
Vocabulaire de LORE
p
Anatomi och Fysiologi CNS
r
Chapter 4 - Tissues
Computer Science
Geo Unit 1 (Interrelationships, Pattersn + Trends, SEEP)
instuderingsfrågorna
module 3 study guide
UE7-l'image du coprs au fil du temps