pros:
 - easy startup and design
 - low capital requirement
 - The owner operates however and is entitled to profits
cons: 
 - raising funds and sustainability
 - death = loss of business
 - unlimited liability
pros:
 - pooled resources 
 - multiple funding sources
 - easy to form
cons:
 - unlimited liability
 - responsible for each other's decisions
 - taxed as individuals
pros:
 - access to capital
 - limited liability
 - can operate without the owner
 - owner transfer
cons:
 - legal requirements
 - large capital requirements
 - governence
pros:
 - shared profits
 - voting
 - members are owners
Is the rules, practices, and procedures by which a company is controlled
The difference in interest between management and owners/shareholders.
 Example: Volkswagen management faked emission test 
 results
1. Accountability: management takes responsibility for their decisions and is held liable.
2. fairness: all stakeholders and taken into consideration and are treated equitably
3. transparency: management doesn't withhold information from stakeholders
4. Stakeholder engagement: management engages with and is knowledgeable of stakeholder requirements
5. reliable leadership: managers can carry out tasks in pursuit of missions of the business in the best interest of stakeholder
Shareholders: own the business and elect the board of directors
BOD: govern and oversee management such that managers carry out shareholder interest
Corporate officers: control and manage the company on a daily basis.
Employees: perform the actual work
