micro 2
is different from most other products because what is being sold is consumption of an experience rather than a tangible product.
Marketing tourism products
A term which is used to refer to that business discipline by which the visitors are attracted to a particular location.
TOURISM MARKETING
This means that costumer often walks away from the tourism offering with only a memory or an experience
TOURISM MARKETING
The product is primarily service based.
TOURISM MARKETING
is a form of tourism marketing which emphasizes on bringing the attention of a customer to a particular places on the basis of the activities that are performed
Activity Marketing
is one of the simplest form of tourism marketing without putting much of an effort bringing the attention of the people to a specific location
Location Marketing
The tourism marketers take advantage of the fact that by planning the business meeting in a touristy place, people come in large numbers thus they can make profit out of it.
Corporate Marketing
is a form of tourism marketing which emphasizes on bringing the attention of a customer to a particular places on the basis of the activities that are performed
Activity Marketing
If the _______ is branded, the customer find it more reliable
PRODUCT
The _______ must be designed to highlight its features and to satisfy the tourist's needs.
PRODUCT
The quality of the tourist experience as a ______ is directly proportional to the quality of service a tourism business provides.
product
The quality of the tourist experience as a _____ is directly proportional to the quality of service a tourism business provides.
product