engels
someone whi buys food in a supermarket
consumer,customer, buyer, purchaser
all the people who buy food from a particular supermarket chain
customer base
someone who sells goods or services
client
all the people who buy the services of the agency, seen as a group
client base
someone whi sells goods
seller
somone selling a house
seller
someone buying a house
buyer
someone whi sells burger to tourist
street vendor
somone whose jib is buying tyres
buyer
somone whi uses a computer boight by their company
user. end user
a place where producers and buyers in a market economy peet and behave
market place
changes made by a giverment to make the economy more like a mrlet economy
market reforms
prices that people are willing to pay,rather than thise set by a govermelt
market prices
economic pressurres thta push companies to perform better or collapse
market pressures
an economy where prices jobs and wages are set by supply and demand, not goverment control
market economy
to start to sell in a new marlet area
penetrate
to be in a diffucult situation with no choices
cornered
the act of goung into a market
entering
to control a market completely
monopolized
to dtop doing business in a market
leave
the company with the biggest share of a market
market leader
an increase in the total size of a market
market growth
groups of customers within a market
market srgments
the process of dividing a market
market segmentation
a wrotten strathey for marketing
marketing plan
what a product hads or does
features
what the customer gets out of it
benefits
the item being sold
product
how the product is promoted
promtion
where its sold
place
how much it gost
price
the combination of product orice place and promotion
marketing mix
how the product presented physicaly
packaging
people who work in marketing
marketeers
a name or symbol used for identifying a product
brand
how familiar customers are with a brand
brand awareness
what customers think about a brand
brand image
the introduction of a product to the market
product launch
where a product sits in a the market
placement
the marketing tools combined
mix
groups of related products
lines
the stages of a products existence
lifecycle
how a product is perceived
positioning
the companys product range
portfolio
the name of a product
name
a product sold under a relaiers brand
store brand
products with known branding
name brands
where the product is sold
store
the retailers version of a brand
store brand
items produces to be sold
products
famous brand products
name brand
amternatieve to manufacture. brand
store brand
path from producer to buyer
distribution channel
middleman buying in juln
wholesalers
shos selling to consulers
retailers
ayboune reselling products
resellelers
end user
customer
shops or resellers
resellers
latge groups of stores
shopping centre
small nearby store
convenience store
low price store
discounter
large store with sections
department store
huge retail store
hypermarket
unwanted ads mmby mail
junk mail
phone based support or sales
call centre
mass mailed ad
mailshot
unexpected calls for delling
cold calls
directly reacging the customer
direct larketing
using ohone to sell
telemarkenting
large outdoor ad board
hoarding
customer retention technique
loyalty
tv radio adds
comlercials
activities to push sales
promotions
sales territory
territory
in store presentation
displays
brand nameboars
sign
supervisor
manager
free product trial
samples
rewards in contests
prizes
advertising company
agency
communication chanel
medium
geographical zone
area
the team that sells
forec
free promotions items
gifts
those who pay for advertising
advertisers