digital marketing
Affiliate Marketing
Performance-based marketing where a business rewards outside partners
Email Marketing
Using emails to send advertisements and promotions
CRM
Customer Relationship Management
SEO
Search Engine Optimization
Bounce Rate
Percentage of visitors who leave after viewing only one page
KPI
Key Performance Indicator
E-commerce
Buying and selling goods or services online
Conversion Rate
Percentage of visitors who take a desired action
PPC
Pay Per Click
Content Marketing
Creating and sharing valuable content to attract an audience